Brainstorming – New Ideas for a Changing World
In today’s business world, the only constant is change. This is a big switch from the way most of us were trained. We are all accustomed to the Cartesian realm of having clear and concise ideas that move forward in a linear fashion. And now we are expected to think in a different way – it’s quite a shift. But we need to prepare ourselves to think in new ways, to find different ways of looking at what is in front of us. We need to apply imaginative problem solving to tough challenges and issues – and we can do this through brainstorming.
What is Brainstorming?
Beyond the Box™ Brainstorming Activities
At Beyond the Box, we have designed a wide variety of activities that incorporate brainstorming techniques. Groups dynamically brainstorm real-life challenges and commit to implementing realizable solutions.
Make sure you’re asking the right question.
Push yourself to not settle for the first few passable ideas that come to mind.
Generate large quantities of ideas in order to find one with a promising germ.
Defer judgment as much as possible.
Piggyback on other people's ideas – more ‘yes/and’; less ‘yes/but’.
Use lateral thinking techniques, e.g.: questioning assumptions; finding unexpected connections.
Change one single aspect of a product or service to create an entirely new offering.
“Beyond the Box got the creative juices flowing for a group of actuaries and benefits professionals”
We were surprised to discover how creative a group of actuaries and benefits professionals could be. The program was thoughtful and provocative.The session exceeded our expectations for building on our personal relationships and we came away with a renewed sense of our talents as a team. We look forward to our next Beyond the Box experience.Bill Morneau
Past President and CEO
Brainstorming Creates New Processes and Big Dividends for Client
They realized that their competitor was able to turn around a complicated financing request in just five days, compared to the sixteen working days they were spending.
Team members were given tools to think in new and different ways by using interactive, imaginative problem-solving techniques.
The team was empowered to take responsibility. They challenged each other to put the new process in place within two weeks from the day of the workshop – which they did. The brainstorming activities built trust, and a sense of accomplishment and pride.
After winning the business back, the bank decided to implement the five-day process into other commercial loan divisions of the company.